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Lack of respect for the human right to privacy by governments and corporations will lead to mass surveillance, gamified control and microtargeted propaganda.
Every one of these is dangerous, but gamified control is by far the worst of these, as it directly attacks the concept of equality which many human rights are fundamentally based on. "Equal access to public service"? Well sure you had the chance to have a good enough score to be allowed in this part of town. It is your own fault that you are a bad human. Giving up privacy will place governance in the hand of unthinking uncaring algorithms. If you the think the human bureaucrats were bad, wait until you experience the automated ones. But even worse: these three mechanisms empower authoritarianism and are easily abused to reinforce power of a ruling caste.
Modern technology makes it easier to ignore the basic human right to privacy than to respect it. I therefor would not compare privacy to free speech, like Snowden does. Free speech is easy. In my opinion it is far more reasonable to compare privacy to the right to a fair trial: having fair trials is significantly harder than despotism. And in a similar way, most people care very little about fairness in court, unless they are directly impaired, and many are willing to throw it away if they believe some evil is using it to hide from justice.